DittyTV, the Memphis-based television network dedicated to Americana and Roots music, has opened its new merch/vinyl record store and performance space, the Vibe & Dime, located at 510 S. Main Street in Memphis. With the tagline “Music, Merch & Mojo,” DittyTV’s Vibe & Dime offers music, music-inspired products, and a whole lot more.
The new store sells records, books, art, electronics, cosmetics, games, instruments, vintage items and DittyTV merchandise with 100% of the proceeds supporting The Ditty Foundation, a nonprofit organization committed to the preservation, development, and advancement of original Americana and Roots music.
A Grand Opening is set to take place Friday May 31, in conjunction with the Greater Memphis Chamber of Commerce. The event will include a ribbon cutting at 6 p.m. with the Chamber, Memphis luminaries, live music, and more. Speaking of live music, regular performances are planned for the space. The Vibe & Dime is next door to the DittyTV production facilities on South Main Street in Memphis.
“Expanding into multiple brick-and-mortar locations, increasing our youth-focused educational programs, and offering more public-facing opportunities for our DittyTV artists will allow the Americana and Roots music community to get involved with our mission and help us make a larger impact,” says DittyTV CEO Ronnie Wright.
DittyTV can be enjoyed on any connected device including SmartTVs, Roku, Apple TV, Fire TV, ChromeCast, and TiVo-equipped cable boxes. The network has been broadcasting from Memphis since 2014 and has aired videos or concerts for hundreds of artists, from those with big names to others who are just breaking into the music industry.
The Ditty Foundation looks to preserve musical contributions of the past while providing education and advancement opportunities for current musicians. The goal is to ensure a future where Americana and Roots music generates even greater cultural, educational, and economic benefits to the world.
As a digital network, DittyTV is available not just in the United States but worldwide. About 30 percent of the DittyTV viewership is from outside of the U.S. and the network is always looking at how to evolve, exploring innovative technologies and continually expanding onto new platforms.